Investors are being fed news of some massive Apple Watch sales decrease since its release. Oddly the overall percentage of the market of people that use the iPhones (iPhone 5 & up) that work with the Watch that actually bought the Watch is inline with historic sales trends of other accessory technology. Most technology accessories, from bluetooth headphones to keyboards to eye wear face significantly lower sales numbers. At the current Apple Watch price point, the percentage is actually abnormally high given inexpensive accessories run under $100 and might get 4% adoption (this translates to something you can observe: less than 1 in 20 people that own a tablet have a bluetooth keyboard.) Whereas Apple Watch owners are almost equal to that within a 2 month launch for a device that starts at $350. While only 1 in 5 people in the U.S. have an iPhone, of those, the number that have or plan to get an Apple Watch are 1 in 10, conservatively.